Brand
The mark, and how to hold it.
The Palanor wordmark, the mark, and the palette — for press, partners, and anyone placing the brand. Use these files as provided.
Logos
SVG is preferred. PNG — wordmark (dark, PNG).
Palette
Ground
#0A0D14
Background
Warm
#F4EFE3
Text · at rest
Cyan
#5EE9D9
Live data
Coral
#FF9A6B
Active
Magenta
#C97FE8
Attention
Iridescent gradient — cyan → magenta → coral, at 135°. Reserved for premium surfaces.
Usage
- Use the wordmark and mark as provided — don't recolor, redraw, distort, or add effects.
- Keep clear space around the mark equal to the height of its inner ring.
- White is the resting state. Coral and magenta carry meaning (active, attention) — don't apply them to the mark for decoration.
- Don't place the mark on a busy or low-contrast background. Ground (#0A0D14) or Warm (#F4EFE3) are home.
Questions, or need a format that isn't here — press@palanor.com.